"The Multi-Trillion-Dollar Battle for Your Attention Is Built on a Lie"
An industry estimated to be worth $7 trillion views attention in the narrowest possible way: as something that can be measured in terms of device-engaged, task-oriented productivity, then optimized and operationalized and profitably controlled. That narrow view of attention has become so dominant that it even pervades efforts at resistance, including the countless well-meaning calls to “improve focus” or “avoid distraction.” In our efforts to liberate ourselves, we have become anxious accountants of our own attention.
https://www.nytimes.com/2026/01/10/opinion/attention-world-war-2-technology-nazis.html#
attention #
tech #
psychology #
bigtech #
economy